Anyone else love the pause music on GTA 5?

GTA 5

If so, here’s a must-read: The ambient soul of Grand Theft Auto V.

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Today I learned about view-throughs from this great infographic

The average click-through rate in the US is a measly 0.1 %. 0.1!

Basically, they are much more effective than click-throughs and account for 85% of the response from online ads.

I’d love to see digital entertainment / media content (online games, Kindle books, etc.) as one of the categories in that product comparison chart, though (“Breakdown of Average Order Values, View-through vs. Click-through).